Olympics 2012: Nike plots ambush ad campaign | Marketing & PR | The Guardian
Case study: Branding strategies at London Olympics - BusinessToday - Issue Date: Sep 29, 2013
Nike Exploited Loopholes to Take Advantage of 2012 Olympic Games | Introduction to Mass Media
CASE STUDY: Nike reaches 90% of all London adults - Nike and Sport Magazine
Not an Official Sponsor, Nike Still Gets More Attention Than Adidas at Olympics - Bloomberg
Nike — Find Your Greatness — Sezay Altinok — Creative Director
Nike Debuts 'Game On, World' Campaign – Footwear News
NIKE Greatness | The Work | Production Company | Creative Services | ManaMedia
Olympics: Nike aims to cash in on 2012 | Advertising | The Guardian
London 2012: Ambush Ads Take On Official Sponsors as Olympics Begins – The Hollywood Reporter
Nike runs outdoor ad celebrating Farah's double Olympic victory
Nike Find Your Greatness - 2012 London Olympics Commercial - YouTube
The new Nike advert is all about diversity in sport – but where are all the Asians? | The Independent | The Independent
Nike Find Your Greatness - quanpayne
Nike Unleashes Pulsating Women's Soccer Ad For 2022 Euros | Muse by Clio
Green Park, London, UK. 29th July 2012. Nike use a 'sports' theme to coincide with the London 2012 Olympics. Accused of 'ambush' marketing the adverts were deemed not to have infringed their
Nike — Find Your Greatness — Sezay Altinok — Creative Director
Nike 'voices' by Wieden & Kennedy Portland
NIKE Greatness | The Work | Production Company | Creative Services | ManaMedia
NIKE Greatness | The Work | Production Company | Creative Services | ManaMedia
Natalie Webster - Hamilton Campus: Nike "Find Your Greatness" Campaign 2012
Nike Find Your Greatness - quanpayne
Case study: Branding strategies at London Olympics - BusinessToday - Issue Date: Sep 29, 2013
London 2012 Olympics will not take legal action over Nike ad campaign | Advertising | The Guardian
Ambushing the Olympics in Swoosh: Lessons from Nike's 2012 campaign
Nike takes marketing gold with neon-yellow shoes
